SPACE-X
This is a proposed poster advertising campaign for the privately owned space travel company SPACE-X. Elon Musk, of Tesla and PayPal seeks to make space exploration an activity available to the public. He wishes to make the fantasy of every young child a reality and allow whoever has the funds to escape the gravitational pull of the Earth.
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"Exploration is wired into our brains. If we can see the horizon we want to know what's beyond."
-Buzz Aldrin
This advertisement for the company is meant to draw upon the idea of childhood dreams. The man, dressed for work in a business office, holds a home made rocket while he wears a toy space mask and the moon (cut from cardboard) hangs behind him. If successful, this advertisement would remind young professionals of their childhood dreams that should be pursued with the means now available.
Model: Francois Jolicoeur
Photos by: Budianto
Styling and Ad Design: Theo Mohamed
Text: Theo Mohamed